The first thing you should know about WordPress is that if you aren’t currently using this platform for your website you are way behind the curve. WordPress is free, open source software for creating websites and blogs. It is also the most frequently used platform for websites and blogs. WordPress not only has untold numbers of users, but it has tens of thousands of developers creating paid and free plugins that allow WordPress to do anything.
SEO and WordPress
Search engines love WordPress sites. Because the code is open source, search engines can quickly and easily index the sites. WordPress also makes it easy to change the metadata of the site. This means the site can give the search engine extra information to help match search queries. This gives WordPress sites a significant advantage over sites on many other platforms where users are locked out of the much of the code.
There is also a lot of third-party software, called plugins, which work to boost a WordPress site’s SEO. Many are free or extremely cheap. WordPress helps you attract more visitors and improves your search engine ranking through its smart design and variety of supported content and plugins.
While there are thousands of free WordPress themes or templates, WordPress is a web designer’s dream because it is easy to create beautiful and powerful sites for. Your site can look however you want it to. Professional designers constantly release amazing paid themes, and good designers create custom themes for specific client projects, making sure each site is unique.
WordPress sites are easy for users to navigate and WordPress based sites can be made completely responsive. They look great on desktops, laptops, tablets, and smart phones.
Functionality of WordPress
No matter what type of site you want there is a WordPress solution. There are plugins for ecommerce websites for sites selling physical and digital products, sites that sell services, sites that display portfolios, sites that embed videos and podcasts, and anything else you can imagine.
There are plugins to help manage email marketing and to mange forums. The platform is so big that any major web design development will be available on WordPress. If you somehow need something that doesn’t exist, there are thousands of skilled programmers ready to create your perfect WordPress plugin.
Darwin knows all the ins and outs of WordPress, and its team of world-class web designers knows how to make a website look great, work well, and attract attention. Unlike some creative agencies, Darwin offers 100% customization of any WordPress software and graphical theme. Not only that, but you can also have your site hosted on Darwin’s own world-class server farm for lightning fast load times. No other company can offer the incredible combination of both award winning web design and market leading hosting at affordable prices.
If you’ve been waiting for the perfect solution before starting your web based business or upgrading your current site, you are not officially out of excuses.